Paddy Power has agreed a deal in principle to integrate digital gaming content via NYX Gaming Group’s Open Gaming System.
The deal – which should be processed before the end of the year – would enable Paddy Power to offer its customers access to a variety of slot and scratch titles from the NYX subsidiary NextGen Gaming.
Said titles could include Foxin’ Wins, Merlin’s Millions Superbet and Jackpot Jester 50,000.
Asked to discuss the partnership, Paddy Power’s commercial manager Henrik Johansson explained that, “Once executed and delivered, the deal with NYX Gaming Group will allow Paddy Power to leverage a significant number of new casino titles, including the proven NextGen Gaming slots content.”
David Johnson – NYX’s group commercial director – echoed Johansson’s enthusiasm, saying, “Our industry-best distribution network of real-money wagering games and speed to market is certainly one of the main drivers for our operator partners worldwide.”